GERMAN BONUS
customer AWARDS
THE VOICE OF THE CUSTOMERS
The voice of the customer is the most important evaluation criterion for the awards. Votes are cast in 8 main categories, each with 3 subcategories that represent the entire customer journey.
Awards Main Categories

Shopping
Companies that offer their own bonus programs in the shopping sector.

Travel
Companies that offer their own bonus programs in the travel sector.

Move
Companies that offer their own bonus programs in the move sector.

Lifestyle
Companies that offer their own bonus programs in the lifestyle sector.

eCommerce
All online retailers and marketplaces that offer their own bonus programs

Hotels
All hotels that offer their own bonus programs.

Cashback
All providers of cashback programs.

Finance
All providers of finance products or services.
Awards Subcategories

Program of the Year

Beste Promotion

Beste Digital User Experience
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GENERAL ENQUIRIES

Ulf-Gunnar Switalski

Jan-Niklas Gwizdek
Project Manager
jn.gwizdek@thebonusawards.com
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© 2026 The Bonus Awards | All rights reserved.
© 2026 The Bonus Awards | All rights reserved.