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Belgium and The Netherlands are nations of value seekers. When it comes to the right bonus, over 70% of Belgian and Dutch people actively participate in loyalty programs, with an average of 3.4 loyalty programs per person.

The customer loyalty industry in both countries is thriving. Together, there are almost 2000 programs and experts claim there is a massive opportunity for growth.

The BENE Bonus Awards provide a platform for your customers, experts, media representatives, and influencers to express their views and acknowledge the accomplishments of an industry that has been delighting consumers for years.

As part of the BENE Bonus Awards, one of the largest consumer research surveys on the subject of bonus and cashback programs is conducted. The aim is to find out exactly how people use bonus points and cashback, what is particularly important to them when collecting them, and – above all – what programs and providers can learn from this for the future.

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Wyndham Rewards joins the BENE Bonus Awards

Wyndham Rewards joins the BENE Bonus Awards

Aug 9, 2023

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THE AWARDS

voted for by the public

voted for by the jury

Bonus

CUSTOMER

Awards

Bonus

EXPERT

Awards

Bonus

MEDIA

Award

for brands

for brands & suppliers

for brands

Find out more
Find out more
Find out more

The BENE Bonus Awards distinguish between the Customer Awards and the Jury Awards.

The Customer Awards are pure customer centricity. Here, customers rate the programs, promotions and customer service.

In the Jury Awards – the Expert Awards and the Media Award – recognized experts, journalists and VIPs evaluate the entries in various categories.

In contrast to the other two awards, the Expert Awards are staged as an international competition in Germany, Austria, Belgium and the Netherlands.

As a result, the Bonus Awards offer a detailed look at the nominated programs and the future of the customer loyalty industry. The competition showcases the best programs – whether they come from an established company or a start up.

The only thing you need to do: Submit your programs to us by November 10, 2023. All submissions will be evaluated by the nominating committee.

THE AWARDS

voted for by the public

Bonus

CUSTOMER

Awards

for brands

Find out more

voted for by the jury

Bonus

EXPERT

Awards

for brands & suppliers

Find out more

Bonus

MEDIA

Awards

for brands

Find out more

The BENE Bonus Awards distinguish between the Customer Awards and the Jury Awards.

The Customer Awards are pure customer centricity. Here, customers rate the programs, promotions and customer service.

In the Jury Awards – the Expert Awards including the Employer Loyalty Awards and the Media Award – recognized experts, journalists and VIPs evaluate the entries in various categories.

In contrast to the other two awards, the Expert Awards are staged as an international competition in Germany, Austria, Belgium and the Netherlands.

As a result, the Bonus Awards offer a detailed look at the nominated programs and the future of the customer loyalty industry. The competition showcases the best programs – whether they come from an established company or a start up.

The only thing you need to do: Submit your programs to us by November 10, 2023. All submissions will be evaluated by the nominating committee.

Procedure and TIMING

Submission

Deadline
November 10, 2023

Submit your program. The latest submission date is November 10, 2023.

nomination

ANNOUNCEMENT OF THE NOMINATED PROGRAMS
November 15, 2023

All entries will be collected and evaluated by the Nominating Committee for the BENE Bonus Awards. 

BENE BONUS CUSTOMER AWARDS
In each of the eight categories, the customer has the possibility to choose from the nominated programs or to add his own favorite program.

VOTING

15.01. – 04.02.2024

Here we go. Over a period of 3 weeks, customers will vote for the best programs of the year. During this time, the goal is to motivate as many fans and customers as possible to participate in the voting and vote for your program.

Various design templates are provided to support you in this process. Our team accompanies the voting editorially on its social media pages and in the newsletter as well as through PR and raffle prizes to inspire a large community to participate.

PRESENTATION

ANNOUNCEMENT AND AWARDING OF THE WINNERS
TBA

TBA

GET in touch

GENERAL ENQUIRIES

Ulf

Ulf Gunnar Switalski

Founder
ulf.switalski@thebonusawards.com

 

Leo

Leo Zenziper

Project Manager
leo.zenziper@thebonusawards.com

 

Leo

Jonas Ziegler

Project Manager
jonas.ziegler@thebonusawards.com

 

Team BELGIUM & NETHERLANDS

Simon

Simon Tavernier

Project Lead BENE
simon@stampix.com

Andjara

Andjara Consentino

Project Manager BENE
andjara@stampix.com

 

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