Belgium and The Netherlands are nations of value seekers. When it comes to the right bonus, over 70% of Belgian and Dutch people actively participate in loyalty programs, with an average of 3.4 loyalty programs per person.
The customer loyalty industry in both countries is thriving. Together, there are almost 2000 programs and experts claim there is a massive opportunity for growth.
The BENE Bonus Awards provide a platform for your customers, experts, media representatives, and influencers to express their views and acknowledge the accomplishments of an industry that has been delighting consumers for years.
As part of the BENE Bonus Awards, one of the largest consumer research surveys on the subject of bonus and cashback programs is conducted. The aim is to find out exactly how people use bonus points and cashback, what is particularly important to them when collecting them, and – above all – what programs and providers can learn from this for the future.
THE AWARDS
voted for by the public
voted for by the jury
Bonus
CUSTOMER
Awards
Bonus
EXPERT
Awards
Bonus
MEDIA
Award
for brands
for brands & suppliers
for brands
The BENE Bonus Awards distinguish between the Customer Awards and the Jury Awards.
The Customer Awards are pure customer centricity. Here, customers rate the programs, promotions and customer service.
In the Jury Awards – the Expert Awards and the Media Award – recognized experts, journalists and VIPs evaluate the entries in various categories.
In contrast to the other two awards, the Expert Awards are staged as an international competition in Germany, Austria, Belgium and the Netherlands.
As a result, the Bonus Awards offer a detailed look at the nominated programs and the future of the customer loyalty industry. The competition showcases the best programs – whether they come from an established company or a start up.
The only thing you need to do: Submit your programs to us by November 10, 2023. All submissions will be evaluated by the nominating committee.
THE AWARDS
voted for by the public
Bonus
CUSTOMER
Awards
for brands
voted for by the jury
Bonus
EXPERT
Awards
for brands & suppliers
Bonus
MEDIA
Awards
for brands
The BENE Bonus Awards distinguish between the Customer Awards and the Jury Awards.
The Customer Awards are pure customer centricity. Here, customers rate the programs, promotions and customer service.
In the Jury Awards – the Expert Awards including the Employer Loyalty Awards and the Media Award – recognized experts, journalists and VIPs evaluate the entries in various categories.
In contrast to the other two awards, the Expert Awards are staged as an international competition in Germany, Austria, Belgium and the Netherlands.
As a result, the Bonus Awards offer a detailed look at the nominated programs and the future of the customer loyalty industry. The competition showcases the best programs – whether they come from an established company or a start up.
The only thing you need to do: Submit your programs to us by November 10, 2023. All submissions will be evaluated by the nominating committee.
Procedure and TIMING
Submission
Deadline
November 10, 2023
Submit your program. The latest submission date is November 10, 2023.
nomination
ANNOUNCEMENT OF THE NOMINATED PROGRAMS
November 15, 2023
All entries will be collected and evaluated by the Nominating Committee for the BENE Bonus Awards.
BENE BONUS CUSTOMER AWARDS
In each of the eight categories, the customer has the possibility to choose from the nominated programs or to add his own favorite program.
VOTING
15.01. – 04.02.2024
Here we go. Over a period of 3 weeks, customers will vote for the best programs of the year. During this time, the goal is to motivate as many fans and customers as possible to participate in the voting and vote for your program.
Various design templates are provided to support you in this process. Our team accompanies the voting editorially on its social media pages and in the newsletter as well as through PR and raffle prizes to inspire a large community to participate.
PRESENTATION
ANNOUNCEMENT AND AWARDING OF THE WINNERS
TBA
TBA
GET in touch
GENERAL ENQUIRIES
Ulf Gunnar Switalski
Leo Zenziper
Project Manager
leo.zenziper@thebonusawards.com
Jonas Ziegler
Project Manager
jonas.ziegler@thebonusawards.com
Team BELGIUM & NETHERLANDS
Simon Tavernier
Project Lead BENE
simon@stampix.com
Andjara Consentino
Project Manager BENE
andjara@stampix.com